Obvious engineering created cutting edge computer vision technology for tracking and mapping the physical world, and connecting this to realtime digital content and experiences.

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Obvious Engineering (Oe) is a research & development-driven computer vision software company with a focus on Augmented and Mixed Reality consumer experience. Our goal is to seamlessly merge digital content within physical space via mobile computing devices. 

We have developed a portfolio of technologies for use on low-powered mobile devices in real-time applications. We enable these devices to locate themselves in space, map visual environments, and recreate in 3D what is seen through the camera, giving a standard smartphone 3D perception caabilities without the use of additional hardware or off-device processing.

Oe was acquired by Snap Inc in 2016.